Michelle Phan

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Brand Collaborations and Business Ventures

Michelle Phan's success on YouTube attracted the attention of major beauty brands. She secured partnerships with prominent companies such as Lancôme and L’Oréal, becoming their official video makeup artist. Phan also collaborated with Endemol to co-found the multi-channel network FAWN (For All Women Network). Her entrepreneurial ventures extended into product development as well, where she played a key role in marketing and launching beauty lines that significantly contributed to company revenues.

Quick Facts

Birth Date
11 Apr, 1987
Age
33 yrs
Occupations
YouTuber
Businessperson
Make-up artist
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Citizenship
United States of America
Birth Place
Boston
Gender
Female
Description
American YouTube personality
Twitter Id
Ricebunny
Net Worth 2021
50 million

Awards and Publications

Phan's influence in the digital beauty space has earned her several accolades. She received the Inspiration Icon Award and the YouTube Guru Award, among other nominations, recognizing her pioneering efforts in online beauty education. In 2014, she expanded into publishing with her debut book, Make Up: Your Life Guide to Beauty, Style, and Success—Online and Off, a guide blending beauty tips with personal development insights.

Net Worth and Social Media Presence

Thanks to her successful tutorials, brand contracts, and business ventures, Michelle Phan has accumulated an estimated net worth of around $3 million. This figure is expected to grow as her influence and business activities continue. She also maintains a strong presence on social media platforms, including Twitter, where she has over 700,000 followers, engaging fans and sharing updates regularly.


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Last Modified: Sep 24 2025

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