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Shiba Russell

Shiba Russell is a journalist who is seen on the 11 PM newscasts on WNBC. She is well known for her previous work on WCVB TV and WTAE TV. She is a single parent with a daughter. She talks a lot about her career and how much she loves her job.

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Shiba Russell was born in Boston, Massachusetts, in the United States of America. She spent most of her childhood in Ocean Township, New Jersey. She is of African-American descent and identifies ethnically as a black American. From her early high school days she already showed a burgeoning interest in writing and journalism. She went to Ocean Township high school, graduating in 1993. Shiba Russell’s journalism prowess can be said to have been greatly boosted by her top-notch professional training. Shiba Russell is well-trained and knowledgeable. She is a College of New Rochelle graduate having a Bachelor of Arts Degree in Communications. As if attaining a degree was not enough, Shiba furthered her studies at the Northwestern University’s Medill School of Journalism from where she attained her Master of Science degree.

In 2016, Shiba Russell was said to join the 11Alive team as Atlanta Alive’s newest morning anchor. Russell, beginning July 2016, started co-anchoring on WXIA-TV from 4:30-7:00 a.m. and WATL-TV from 7:00-8:00 a.m. alongside co-anchors Crash Clark, Chelsey McNeil, Jaye Watson and Vinnie Politan.

This Emmy-award winning journalist is brave and competent in her work. Russell has covered a majority of breaking news stories including the Sandy-Hook school massacre as well as offering extended coverage on Osama Bin Laden’s killing. It is such competency and bravery that can be said to be the reason behind the replacement of Sue Simmons by Russell at WNBC.

Most recently, Russell also undertook co-anchoring endeavors at NBC 4 New York’s Noon as well as evening weekday newscasts. It is on Long Island that Russell’s career began. During this time, Russell was fill-in anchor, photographer and reported for a certain TV named Neighborhood News 12. Having served there, Russell progressed to becoming the one-man-band reporter/weekend anchor for The Bronx (News 12). Also, while at News 12, Russell was among the first reporters to cover the terrorist attacks that occurred on September 11.

According to remarks by Jennifer Rigby, 11 Alive News Director, Shiba Russell is among the few anchors and field reporters that effectively bring the experience of extensive journalism to the team as she covers in detail the biggest stories marking the airwaves. Jennifer considers Shiba as being the company’s perfect addition with respect to the 11 Alive morning team. Alongside Jaye, Vinnie, Crash and Chesley, Shiba delivers the much-needed information coupled with a dose of motivation and energy fit for starting a day.

During her leisure time, Russell actively participates in non-profit organizations, particularly those concentrating more on the provision of educational opportunities for students that are underserved. From her initiatives, Russell mentors young girls inspiring most of those that dream of becoming professionals, especially in journalism. Russell considers her humble beginnings as her motivation towards helping underserved students.


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Last Modified: Jun 26 2020
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